How we helped SaaS king Nathan Latka dethrone top brands
Nathan Latka wanted to find a way to not only attract a SaaS audience to his website, but also compete against company insights databases.
We fully manage your SEO channel and drive month-on-month PQL/MQL growth.
We've driven impact at
Work with us to:
Validate and scale your SaaS SEO channel.
Increase product signups, activations, and MRR.
Get access to a world-class SaaS SEO team.
How we scale your SEO channel
Acting as an extension to your org, you’ll have your own SaaS SEO team working hard to push your goals every day. Your team compromises of an SEO Strategist, SEO Manager, Outreach Specialist, and Link Building Specialist.
We do extensive primary and secondary research in order to build the most impactful SEO strategy to drive MRR. We map this out in a playbook document in order to understand high-level opportunities to drive serious growth. We fill in gaps that you may have missed and ensure that the strategy is aligned with the wider marketing & sales org.
What’s is the MRR potential of your SEO channel? How many pages do we need to create? How do we prioritize our efforts to maximize results?
We do extensive keyword and competitive research to build SEO content models and make bets on how to hit our targets in the shortest amount of time possible by utilizing prioritization frameworks such as RICE. We anticipate the channel potential, and what efforts are required to get that result. Then we intensively execute.
We continually make on-page optimizations through your CMS to ensure that every page is fully optimized to get the desired results. This could be optimizing meta titles, doing internal linking, or ensuring our content is competitive to beat all current top 10 results.
We regularly audit your website from a technical perspective to make sure it’s fully optimized for Google, including making recommendations for the optimum website architecture in order to achieve results, fast. We have a technical SEO team with developer backgrounds and are therefore able to speak the language of your engineers.
We don’t stop at increasing qualified traffic, we focus on driving measurable business impact, because we see SEO as a channel rather than simply a campaign. As a result, we also work on improving the visit->lead conversion rates. We have an amalgam of learnings and benchmark data from top SaaS companies that we can implement to seriously increase conversion rates.
Securing high-quality and topically-relevant links are crucial to making SEO a top MRR driving channel. We have proven this through multiple experiments.
You’ll have an in-house Outreach and SaaS Link Building team that work every day on the off-page SEO part of your strategy.
Success stories
See how we've helped other SaaS brands scale SEO
How we helped SaaS king Nathan Latka dethrone top brands
Nathan Latka wanted to find a way to not only attract a SaaS audience to his website, but also compete against company insights databases.
How we doubled Slite’s product signups in just 3 months
The online collaboration space is competitive with players such as Notion, Coda, and Slab battling to be category leader.
Testimonials
What other SaaS brands are saying
VP of SEO & Content @ G2
“One thing that stood out to me when working with Skale is the reporting. It's very clear when a link goes live, which makes it easy to track the impact. I also like that Skale helped us advocate G2s brand and get high-quality referral traffic.
At the end of the day, our goal is to be helpful to users with high-quality content and Skale helped us facilitate relationships with other webmasters.”
Director of Marketing @ Maze
"When I joined Maze, one of my priorities was to get our content engine up-and-running quickly. We initially brought Skale on board to build an SEO playbook so that we could focus on the implementation.
Now we're working on link building together to turn Organic into a growth lever for Maze. Skale are SEO experts that are reliable and easy to work with, and most importantly deliver great work!"Â
Answers to common questions
Services
How we can help you scale SEO
Link Building
We partner with exceptional sites to secure links and in turn drive impactful results.
SEO Consultancy
We guide SaaS marketing teams to seriously scale SEO.